tailored communications & advocacy Strategies

Our range of services helps companies tell their stories

Strategic Communications

Working with our clients, we develop smart, strategic communications plans, with clear and concise core messaging that is built on a foundation of key issues and initiatives.    

We work with our clients to develop prioritized messaging for conferences, legacy media and social media.

 

Editorial Services /
Media Relations

Our approach to media relations is to approach each journalistic interaction from the perspective of the news organization and the individual reporter. Understanding the media is the key to generating effective media coverage.

We draft clear and concise content for conference events, including:

  • Website and digital media content
  • Media response statements
  • Compelling op-eds
  • Succinct media advisories, and press releases
  • Story-based narratives that draw in journalists and by extension – their readers and/or viewers

Digital Communications

Effective digital communications are critical in today’s world. We are experienced content developers and social media managers.

KMI works with key members of an organization and its legal team to develop strategic content that is consistent with the core messaging used on a website and posted on social media.

KMI works with coalitions and trade associations to establish a strong digital presence by creating compelling content that reaches broad audiences and keeps potential supporters active and engaged. We also work with our clients to monitor their online platforms during crisis or litigation activities.

Social media provides the opportunity to engage and promote important discussions, during and after events/conferences. Experience dictates that effective and responsive, content needs to be created and approved in advance of an event. Additionally, we help clients become nimble enough to create new content in real time should such a need arise.

Our approach to social media is to emphasize sharp, concise and interactive engagement. KMI’s goal is to break through the extensive flood of posts and comments that defines today’s social media environment.

Promotional /
Advocacy Engagements

Advocacy has the power to make a difference.  Most modern advocacy engagements are backed by optimal strategic engagement and  the right digital resources to optimize their potential outreach. 

KMI works with coalitions and trade associations to advance their interests through advocacy with a focused goals.  We work with our clients to determine the right resources to push forward meaningful change in their respective fields.